As more brands look to target customers on the move, SMS is becoming an increasingly essential part of effective multi-channel marketing. Benefits of SMS marketing over other forms of messaging is primarily due to being read and engaged with.
Great execution is the ultimate differentiator.
If you're a good marketing person, you have to be a little crazy
Solves all the inherent problems of non-targeted marketing.
Subscribers can forward brilliant deals and offers to their friends at the click of a button.
SMS use shortcodes to get instant result, so can your audience can easily identify you.
With only 160 characteristics allowed when sending a text message this ensures that your message is clear and concise.
Perhaps the most appealing advantage of SMS marketing is the return on investment. No print costs, no postage fees, no advertising rates.
SMS marketing is the fantastic return on investment.
The average open rate of text messages is an astounding 95%.
SMS as a way to enhance your brand engages with your customers across the entire customer lifecycle.
Text messages take seven seconds to send and deliver, on average.